Description: App Clips are small parts of an application that allow users to access specific functionalities without the need to download the full app. This feature, introduced by Apple, is designed to provide a quick and efficient experience, facilitating access to services and functions instantly. App Clips are lightweight, take up less space on the device, and can be activated through QR codes, links, or NFC tags. Their design focuses on simplicity, allowing users to perform tasks such as making a payment, booking a service, or accessing information without complications. This functionality is particularly useful in situations where time is essential or when the user does not want to commit to downloading a full app. Additionally, App Clips can integrate with various payment tools, making them an attractive option for businesses looking to enhance customer experience. In summary, App Clips represent an evolution in how we interact with mobile applications, offering a practical and accessible solution for various everyday needs.
History: App Clips were introduced by Apple during the WWDC 2020 conference as part of iOS 14. This innovation arose in response to the growing need for quick and efficient solutions in the use of mobile applications, especially in a world where immediacy is key. Apple aimed to simplify the user experience by allowing access to specific functions without the need to download full applications, which can be a barrier for many users.
Uses: App Clips are used in various everyday situations, such as in restaurants to place orders and make payments without needing to download the establishment’s app. They are also useful at events or fairs, where attendees can quickly access specific information or services. Additionally, they can be employed in transportation services, bike or scooter rentals, and in any context where quick and efficient interaction with an app is required.
Examples: A practical example of App Clips is the use of a QR code in a restaurant that allows customers to access the menu and place orders directly from their device without needing to download the restaurant’s app. Another case is the use of App Clips at electric vehicle charging stations, where users can start charging and make payments instantly by scanning a code or tapping an NFC tag.
