Description: Automated testing management is a comprehensive process that encompasses the planning, execution, and analysis of software tests using automated tools. This approach allows development and quality assurance teams to optimize time and resources while improving the accuracy and coverage of tests. Planning involves defining which tests will be automated, establishing clear criteria, and selecting the appropriate tools. During execution, tests are systematically carried out using scripts that simulate user interaction with the application. Finally, result analysis provides detailed reports on software performance, identifying errors and areas for improvement. Automated testing management not only facilitates early defect detection but also enables continuous integration and agile deployment, contributing to a more efficient and effective software development cycle. In an environment where speed and quality are essential, this practice has become indispensable for organizations seeking to remain competitive in the market.