Description: Advanced Pricing in e-commerce platforms refers to pricing strategies that allow for special pricing rules for products in an online store. This functionality is essential for merchants looking to offer personalized prices based on various conditions, such as the quantity of products purchased, the customer’s location, or the customer group they belong to. With Advanced Pricing, administrators can create specific discounts, temporary promotions, and differentiated prices that are automatically applied during the checkout process. This flexibility not only enhances the customer experience but also enables merchants to maximize their sales and better manage their profit margins. Additionally, the integration of these pricing rules in e-commerce systems facilitates the implementation of more effective marketing strategies, allowing businesses to quickly adapt to market trends and customer needs. In summary, Advanced Pricing is a powerful tool that helps merchants customize their offerings and optimize their commercial performance.