Description: Unconventional logistics refers to logistical practices that differ from traditional methods, often incorporating innovative strategies. This approach aims to optimize the supply chain through the integration of advanced technologies such as artificial intelligence, the Internet of Things (IoT), and automation. Unlike conventional logistics models, which tend to rely on linear and rigid processes, unconventional logistics promotes flexibility and adaptability, allowing companies to respond quickly to market demands and fluctuations in supply. The main characteristics of this approach include service customization, sustainability, and collaboration among different supply chain actors. The relevance of unconventional logistics lies in its ability to improve operational efficiency, reduce costs, and increase customer satisfaction, becoming an essential component in the context of Industry 4.0, where digitalization and connectivity are fundamental to business success.
