Description: A Business Intelligence Strategy is a plan that outlines how an organization will use data to make informed decisions. This strategy involves the collection, analysis, and presentation of relevant data that allows businesses to better understand their environment, identify opportunities, and optimize their operations. The main characteristics of a business intelligence strategy include the integration of various data sources, the use of advanced analytical tools, and the creation of visual reports that facilitate the interpretation of information. The significance of this strategy lies in its ability to transform data into valuable insights, enabling organizations to be more competitive and adaptable to changes in the market. In a world where information is abundant, having a well-defined business intelligence strategy becomes a critical factor for business success, as it allows companies not only to react to market trends but also to anticipate them.