Description: Event planning involves coordinating all aspects of an event, from logistics to execution. This process includes defining objectives, selecting the date and venue, managing budgets, hiring vendors, and promoting the event. Effective planning requires organizational skills, attention to detail, and the ability to solve problems quickly and efficiently. Additionally, event planning may involve creating timelines, managing teams, and overseeing the attendee experience. Nowadays, many organizations use Software as a Service (SaaS) solutions to facilitate this process, allowing for smoother collaboration among team members and better resource management. These platforms provide tools for managing registrations, communicating with attendees, and tracking success metrics, enabling organizers to focus on creating memorable experiences. In a world where events are an integral part of companies’ marketing and public relations strategies, event planning has become an essential discipline that combines creativity and strategy to achieve impactful results.