Description: Gift exchange is a social practice that involves the act of giving and receiving gifts, often in the context of celebrations, holidays, or special events. This act not only symbolizes generosity and affection between people but can also strengthen family and friendship bonds. In many cultures, gift exchange is associated with occasions such as birthdays, weddings, religious holidays, and year-end celebrations like Christmas. Through gifts, gratitude, love, and appreciation are expressed, creating meaningful memories. In the realm of e-commerce, platforms have facilitated this exchange by allowing users to easily and quickly purchase and send gifts, thus expanding the reach of this tradition globally. The personalization of gifts, such as including messages or choosing special wrappings, has also gained popularity, making the act of gifting even more special and significant. In summary, gift exchange is a practice rich in meaning that transcends cultural boundaries and adapts to new technologies, maintaining its relevance in contemporary society.
