Description: Insights refer to the valuable information derived from the analysis of data stored in a data lake and encompass the ability to extract meaningful insights from large volumes of unstructured and structured data. A data lake is a centralized repository that allows for the storage of data in its original format, facilitating access and manipulation of this data for analysis. This methodology is particularly relevant in a world where the amount of data generated is exponential, and organizations seek to leverage this information to make informed decisions. Data analytics in a data lake enables companies to perform complex analyses, identify patterns and trends, and generate reports that can influence business strategy. Furthermore, the integration of predictive analytics and DataOps tools in this context further enhances organizations’ ability to anticipate future behaviors and optimize their operations. In summary, the information derived from a data lake is not only a valuable resource but also becomes a key driver for innovation and competitiveness in today’s market.