Description: The ‘Lemonade Stand’ is a simple online platform that allows entrepreneurs and small businesses to sell products, in this case, lemonade, in an accessible and direct manner. This metaphor is commonly used to describe the essence of small business operations, where simplicity and ease of use are key. In an increasingly digital world, these platforms provide users with the opportunity to establish a business with minimal investment and without the need for complex infrastructure. The main features of a ‘Lemonade Stand’ include the ability to accept online payments, manage inventories, and provide a space for product promotion. Additionally, these platforms are often intuitive, allowing even those without technical experience to create and manage their own online business. The relevance of this concept lies in its ability to democratize access to e-commerce, enabling anyone with an idea and a product to participate in the digital economy.