Description: Data masking techniques are specific methods applied to the protection of sensitive information by transforming original data into altered versions that maintain their utility for analysis and development while concealing the identity of the individuals or entities involved. This process is fundamental in data anonymization, as it allows organizations to comply with privacy and data protection regulations, such as GDPR in Europe. Masking techniques can include data substitution, value perturbation, and generalization, among others. These practices ensure that even if masked data is exposed, the individuals or entities to whom it belongs cannot be identified. The relevance of these techniques lies in their ability to balance the need for data analysis with the obligation to protect privacy, enabling companies and organizations to utilize data without compromising the security of sensitive information.
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