Description: A multisensory experience in augmented reality involves multiple senses, such as sight, sound, touch, and potentially other senses, to create a more immersive environment. This type of experience aims not only to capture the user’s attention through images and sounds but also to stimulate other senses to provide a richer and more engaging interaction. Augmented reality (AR) combines virtual elements with the real world, allowing users to interact with digital objects superimposed on their physical environment. By integrating different sensory stimuli, perception and understanding of the presented information are enhanced, resulting in a more memorable and effective experience. Multisensory experiences are particularly relevant in fields such as education, entertainment, and marketing, where capturing user attention and facilitating emotional connections with a product or message are essential. In summary, the multisensory experience in augmented reality transforms the way we interact with technology, making the experience richer and more meaningful.
