Description: Negotiation strategy is a plan designed to achieve a favorable outcome in negotiations. It involves the preparation and development of tactics that allow the parties involved to reach an agreement that satisfies their interests and needs. This strategy is based on understanding each party’s objectives, as well as identifying potential areas of agreement and disagreement. The main characteristics of a negotiation strategy include meticulous planning, effective communication, empathy, and adaptability. The relevance of this strategy lies in its ability to facilitate conflict resolution, improve interpersonal relationships, and foster collaboration in various settings. In an increasingly interconnected and competitive world, mastering negotiation techniques has become an essential skill for achieving success in multiple fields, from business to international diplomacy.