Description: Normative Ethics is the study of ethical action that seeks to establish principles and norms that guide human behavior in various situations. It focuses on formulating theories that determine what is right or wrong, just or unjust, and how individuals should act in different contexts. Unlike descriptive ethics, which observes and analyzes the moral practices of people, normative ethics proposes standards that should be followed. This branch of ethics is based on the idea that there are universal criteria that can be applied to moral decisions, allowing for the evaluation of the morality of actions. Normative ethics is divided into several theories, such as utilitarianism, which suggests that the right action is one that maximizes overall well-being, and deontology, which emphasizes the fulfillment of moral duties and obligations. In the context of technology, including artificial intelligence (AI), normative ethics becomes crucial, as guidelines must be established on how technologies should be designed and used to ensure they act ethically and responsibly, considering the impact their decisions may have on society and individuals.
