Description: Return management in e-commerce refers to the process of handling product returns by customers. This process is crucial for maintaining customer satisfaction and brand reputation. It involves a series of steps ranging from receiving the return request to reintroducing the product into inventory or its final disposal. Return management includes assessing the reasons for the return, verifying the product’s condition, issuing refunds or exchanges, and updating inventory records. An efficient return management system not only enhances the customer experience but can also reduce operational costs and minimize environmental impact by optimizing the return process. Additionally, a clear and accessible return policy can be a decisive factor for consumers when making a purchase, as it provides them with confidence in the transaction. In a highly competitive e-commerce environment, return management has become a key element for customer loyalty and the long-term success of businesses.
