Description: User-Centered Multimodal Analytics is an approach that integrates and analyzes data from various modalities to better understand user behavior and preferences. This type of analytics combines information from different sources, such as text, audio, video, and sensor data, allowing for a more holistic and accurate view of user interaction with systems or products. By focusing on the user, this analytics seeks not only to collect data but also to interpret it in the context of individual experiences, facilitating the personalization and improvement of services. The main characteristics of multimodal analytics include the ability to merge heterogeneous data, the use of advanced machine learning techniques, and the creation of predictive models that can anticipate future behaviors. This approach is especially relevant in a world where digital interactions are increasingly complex and varied, and where understanding the user becomes a key factor for the success of any business strategy or technological development.
