Description: X-Data Enrichment involves enhancing existing data by adding relevant information from external sources. This process is fundamental in predictive analytics, as it allows organizations to gain a more complete and accurate view of their data. By enriching data, patterns and trends that might otherwise go unnoticed can be identified. The main characteristics of X-Data Enrichment include the integration of data from various sources, validation of data quality, and the ability to transform unstructured data into useful information. The relevance of this technique lies in its capacity to enhance informed decision-making, optimize processes, and improve service personalization. In an increasingly competitive business environment, the use of X-Data Enrichment has become a key strategy for maximizing data value and improving operational efficiency.